BBC evaluation exhibits a dramatic discount in tweets referring to the Video games from the Olympics’ international sponsors – as in comparison with final 12 months’s Summer season Video games in Tokyo.
The BBC additionally approached all 13 Olympic companions for touch upon accusations of China’s human rights abuses. None responded on to the allegations.
The previous chief advertising and marketing officer for the US Olympic Committee on the Beijing 2008 Olympics, Rick Burton, advised the BBC multinationals have been “strolling a tightrope”.
“I do not suppose that any of them as international manufacturers can afford, or are keen, to insult the Chinese language authorities.”
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