Filipinos on the West Coast of the US can now get a style of their favourite avenue meals from the Philippines.
This was after, Pampanga-based meals manufacturing firm Mekeni Meals Corp., one of many largest within the nation, introduced its packed avenue meals merchandise to the West Coast final month by way of a partnership with Island Pacific Grocery store, which is without doubt one of the largest Asian/Filipino supermarkets within the West Coast.
“If there may be one factor that Filipinos dwelling overseas miss quite a bit, it’s in all probability their favourite avenue meals,” Mekeni President Prudencio Garcia mentioned.
“By our partnership with Island Pacific Grocery store, one of many largest Asian/Filipino supermarkets within the West Coast, we’re bringing them not simply genuine Pinoy flavors, but additionally the sensation that they’re nearer to dwelling by way of our merchandise,” he added.
Following this cope with the grocery store, the meals firm’s kikiam and fish balls at the moment are out there in 17 branches of Island Pacific Grocery store throughout California and Nevada.
In response to Garcia, that is simply the beginning for Mekeni as they’re wanting into making their merchandise out there in different components of the US.
Garcia eyes bringing extra Mekeni merchandise similar to its flagship merchandise tocino, gluten-free hen longanisa and hotdog to different components of the US.
He additionally mentioned that the meals firm is hopeful that other than the enlargement and bringing the merchandise nearer to extra worldwide markets, they’re additionally capable of carry extra livelihood.
“The previous two years have been difficult. What impressed us, nevertheless, to push ahead with that is our need to showcase what Timplang Atin is prefer to the remainder of the world. We wish to give them entry to high quality and style that Mekeni can carry,” Garcia mentioned.
“We now have at all times been dedicated to serving to our communities by way of producing jobs and creating product strains that may maintain their earnings. Bringing our merchandise to the US might imply increasing our operations and using extra individuals throughout the availability chain amid the pandemic,” he added.
Earlier than making waves in the US, the meals manufacturing firm additionally equipped meals objects in different worldwide markets together with Dubai, Bahrain, Brunei, Australia, Canada and the UK.
Additionally it is the primary Filipino meals firm allowed by the Japanese authorities to export merchandise to the nation.
Within the Philippines, Mekeni is a recognized meat processing firm and a homegrown model beloved by Filipino households for greater than 30 years.
It completely manufactures Bayani, a avenue meals line for entrepreneurs.
Its product vary contains Filipino snack favorites similar to siomai, siopao, squid balls, fish balls, hen balls and kikiam.
The Pampanga meals big is alleged to be the primary in Asia and the second on the planet general to obtain the certificates of compliance to ISO 22000 Meals Security Administration System normal.
Final month, it began its #TimplangAtin marketing campaign to convey what the model has to supply to Filipino households within the nation and abroad.
In the identical month, it additionally unveiled its flagship retailer referred to as Mekeni Market in Porac, Pampanga.
That is the place the founders Felix and Meding Garcia envisioned the household enterprise from a yard enterprise in 1986.
The shop presents household favorites like Mekeni Picnic Hotdog, Mekeni GoLite Gluten-free Rooster Longanisa; and Mekeni Traditional Candy and Tamis-Alat Tocino in addition to ready-to-cook and contemporary meat merchandise.
“We’ve been within the meals enterprise for over 35 years that’s the reason we predict it’s excessive time for us to point out that we’re constantly innovating and bettering the model. We’re making vital adjustments within the subsequent months, and we encourage our prospects to remain tuned for what’s in retailer for them,” Prudencio mentioned. —Rosette Adel